Work

A full rebrand for Maison Vela, a Montréal fashion house moving into ready-to-wear — a quieter wordmark, a cobalt palette and a system built to outlast the seasons.

Launch campaign for Northbound’s first tailoring line — a streetwear label stepping into wider cuts and louder rooms, shot in a single red set.

Packaging and identity for Lumen, an independent eyewear studio making frames for people who spend their days in front of screens.

Identity for Solace, a city run club that meets before sunrise — a black-and-white system built for merch, route maps and early-morning group chats.

Website and identity refresh for Atlas House, a small architecture practice designing homes in Canada’s quieter corners.

Bottle, label and identity for Pandora, a small-batch cherry aperitivo made for long dinners and late tables.